Taylor Swift's website very much adheres to an aesthetic and that is what I would like to do since the brief states that there has be a connection between the website and the music video and clear sense of branding through out. Taylor has a clear colour palette and her merch matches the aesthetic as well
The band Panic! At The Disco along with Taylor Swift use their album cover as the background for the initial page on their website. This is a good idea since it establishes again the artist and who they are but also keeps the audience updated. It is also a good way to add more colour and dimension to your website instead of having a box colour.
Harry Styles, on the other hand, uses clips from his recent music video as the background for his website which is also a good idea since it meets the point of the brief of including a mini video in the website. Along with this, it also makes the website feel alive and busy
The band Palaye Royale's ways of promoting themselves on other platforms like this is nice because it is easy to access and work with. This is probably how I will set it up on my website when it comes to it. It also makes it easier for the examiner.
Cavetown uses a very specific font, again, to give a sense of branding. Something the audience can recognise
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